Alumni College Workshop: Building Your Professional Brand | The American University of Iraq Sulaimani

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Alumni College Workshop: Building Your Professional Brand

Saturday, October 18, 2014 - 07:00 to 09:00

This workshop, led by Morgan McDaniel, teaches you how to uncover, develop and communicate your unique Professional Brand.

Professional branding is a career basic and an essential element in effective leadership. Your professional brand is a self-marketing tool that accurately defines you and your value by emphasizing what makes you uniquely qualified and professionally memorable. A correctly defined professional brand can communicate exactly who you are, what you do, and why anyone should remember you. This workshop will discuss:

1. Strategies for a flawless professional reputation
2. Defining and communicating your professional brand
3. Perfecting your elevator pitch